The iconic builder has placed a considerable amount of chips into building out an outboard-powered portfolio, starting with a 40-foot center console. We break down what this means for the brand's future.
Iconic American boat builder Bertram announced it has acquired a waterfront facility on Florida’s Gulf Coast where it not only can build new Bertram yachts, but also fulfill its customers’ service and refit needs throughout the life cycle of their vessels.
Bertram’s new home is in a neighborhood close to Kennedy Space Center in Brevard County, Fla. A small off-road sign reading “Merritt Island, where Dreams are Launched” points the way. A few miles down the road are a couple of familiar banners: “Bertram, feel the ride, live the legend.”