Koppstein named brand ambassador for Lürssen

Michael Koppstein has a new role as brand ambassador for Lürssen in the U.S.
By Jill Bobrow,

Michael Koppstein has been appointed by Lürssen to promote their brand interests in the American superyacht market. Koppstein is a well-known personality in the industry for his role as the U.S. representative for Dutch builder Royal Huisman.

Michael Koppstein

Koppstein enjoyed a long working relationship with Royal Huisman for 25 years in various capacities. Drawing on his educational background from the Institute of Technology in his native Australia in engineering design and construction, and augmented by his many years as a professional sailor and captain, he was well suited as Huisman’s U.S. technical and commercial representative.

“Michael will help us to bridge the distance between our shipyard here in Bremen, Germany and the important U.S. market,” says Lürssen sales director Michael Breman. “His significant experience in yachting and his passion for the yacht builder’s craft makes him the right person to support us at this time.”

“Helping to further develop the excellent reputation that the Lürssen brand already represents is a wonderful opportunity," says Michael Koppstein "I feel privileged to be working for and with a company that represents the pinnacle of yachting! For many years, I have served an industry that has rewarded me with a sense of pride and an immense amount of satisfaction. I look forward to a fruitful relationship with a team that I have known and greatly respected for many years.”

For more information: lurssen.com

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